Wondering's AI-first user research platform

AI-first user is a totally new way to learn about your customers. The entire Wondering platform is built to draw on the strengths of AI so that you can scale your research, make better product decisions and build better products.

Wondering's built-in participant panel helps you quickly recruit the right participants for your studies, based on pre-defined filters such as where they live, their age and many more filters. Our panel includes over 120K vetted testers from all over the world.

Deliver studies to your users throughout your website based on in-product behaviour and actions. Target narrow user segments with powerful segmentation and get insights continuously from your real customers.

You can also recruit participants for your studies by sharing a unique study link with participants you want to recruit on your own, such as from another panel, and internal stakeholder or another participant panel.

Scale your user interviewing with AI-moderated user interviews. Define the structure you want your conversations to have, and Wondering's purpose-built AI will automatically generate follow-up questions to help you dig deeper and gather interview style responses from participants. Let participants respond with audio recordings or text responses.

Learn how people interact with your Figma prototypes and how to improve them with AI-moderated prototype testing. Available in early access.

Combine rating, scale and NPS questions with multi-choice and single-choice questions to survey your participants at scale. Then, use AI-generated follow-up questions to understand why your participants give the answers they give.

Create your study an any language, and then let your participants complete it in any of our 10 supported languages. We'll automatically translate the study to the language your participant speaks based on their preferences and settings.

Automatically analyze each response you collect in your studies with automated AI analysis. Automatically translate responses to English, pull out key quotes and themes and summarize your study data in an instant.

For a full breakdown of features included with each plan, see our plans.